Tuesday, June 02, 2020

How Every Zoom Meeting Ends

You know that chaotic scramble at the end of every Zoom meeting and the anticlimactic feeling as they slowly peter out? It's the same in Middle Earth.

Thanks to Josh Gad for reuniting the cast of "The Lord of the Rings." I have posted a few subtitles onto the last two minutes of their reunion to demonstrate that celebrities don't know how to deal with Zoom either.


Yes, it has the "Where was xxx?" part, a too-late passionate speech at the end, garbled "next steps", the competition to be the last person to sign off,  and the guy who's been drinking the whole time.

Watch to the end for Gimli's (John Rhys-Davies) homage to his other most iconic role.




You can watch the cast's full 50-minute reunion at "Reunited Apart": https://www.youtube.com/watch?time_continue=5&v=l_U0S6x_kCs

It's more fun than any Zoom meeting I've ever been part of. 

Thanks to @JoshGad for initiating these events and using them to raise funds for charity. 

Wednesday, May 27, 2020

A Startup Worth Watching

I'm pleased to announce an incredible startup I'm involved with: Nineteen.AI.

Nineteen is a coalition of concerned entrepreneurs - most of them colleagues and friends from Startup Canada - who banded together in April to explore ways to use technology to "flatten the curve" of Covid 19 infections.

Six weeks later, Nineteen is getting ready to launch "SafeKids," a wearable device with accompanying app that will help keep kids safe for the return to playgrounds and schools - and give parents peace of mind.

We're prioritizing customer needs, integrity, and speed. We've already accomplished more than most startups do in six months. But of course, nothing matters till customers start buying.

I am truly excited to see where this leads.

Website: https://nineteen.ai/
SafeKids: https://nineteen.ai/safekids/
The Team: https://nineteen.ai/about/#
Careers at Nineteen: https://nineteen.ai/careers/

My blogpost on Nineteen's culture of trust: https://nineteen.ai/voice/2020/05/12/a-company-built-on-trust/

Monday, May 11, 2020

Compelling AI-created video of a blogpost you may have already read

Lumen5.com is a Canadian company that uses automation and AI to turn social-media posts into compelling short videos. Their versions are usually deficient in weird ways and require some tweaking or re-editing. But it's a start, and likely easier than making your own videos.
  
So you can read my previous post on "Four ways business will change in the post-pandemic world,"
OR you can watch the video below.

Let me know which version you like better.

And double down on that value proposition!



(If you're not happy with your value prop, follow my Twitter feed "Instant Clarity." That's where I tweet about positioning statements, USPs, introductions, etc., and offer to help you with yours for free.)

Wednesday, May 06, 2020

Four ways business will change in the post-pandemic world (and how YOUR company can win!)

How will business change in the post-Covid period?

·       Clearly, discretionary spending will be down. Companies will operate as lean and mean as they have to, to make up for months of reduced revenues and fixed expenses.
 
That means companies that sell to other businesses must double down on their value proposition: how do you help your clients make more money? If you can't answer that question, then your services are just another expense – and we're all minimizing those for now.

·       ·       Employees and bosses will remember who helped them through the tough times, and who took advantage of them. It will be a rare win for business leaders and companies that are thoughtful, considerate, and genuinely put others’ interests first.

It’s never too late for businesses to do the right thing. Go the extra mile to help your customers during tough times. Offer extra value. Extend subscriptions without being asked. Pay sooner, if you can afford it. Introduce people in your network to each other if you think they can help each other. (Your network is a miracle asset: the more you use it, the more it grows.) Be spontaneous, generous, pro-active. People will notice it and remember.

·       ·       Customers will be more demanding than ever. “What have you done for me lately?” “What else can you do for me?” It’s not personal. They're making up for lost time and lost income, and eager to find out who their best suppliers are.

This is a time for resilience, creativity and flexibility. How can you rebundle your projects and services to work better and create results sooner? How can you restructure pricing and payment terms to take these difficult times into account? Now is not a time to stand on “We've always done it this way.” Now’s the time to ask, “How can I help you?”

·       The crisis has shifted public sentiment towards empathy, collaboration, equity, diversity and sustainability. The best parts of our nature have been nurtured as we have seen once-trusted businesses and institutions fail our most vulnerable – the sick, the elderly, the poor. We have curtailed our mobility and freedom of movement to protect others – we have become more than ever an interconnected global community.

How can your business fit into – indeed, lead – this new culture of conscious community? How are you making things easier, safer, healthier, more accessible for those on the margin? This isn’t a constraint on your business – it’s a whole new opportunity for those who see the future clearly.

As the economy turns grim, hope and growth will come from those who turn gloom into light. Help your customers succeed! 

Share more value with your customers and watch them return the favour, through increased orders and by creating buzz in the marketplace. Collect these success stories and tell them over and over again. Fight fear with hope, empathy and community.

Tuesday, April 07, 2020

And now, the one-minute movie version

The following video is one last, blatant attempt to get you to read our article, 
SHIFT HAPPENS: How to Thrive in the Post-Crisis Landscape
(See previous post.)

"The bottom of the market – the point when people are most fearful, and prosperity seems far off – is usually the best time to think creatively and act boldly. "

Now is a time for bold action.
Now is your time.


Sunday, April 05, 2020

How to Thrive in the Post-Crisis Landscape

The coronavirus pandemic and lockdown have created trying times for everyone... but especially for business leaders. In a time of fear, suspension and isolation, how do you rally your team and keep your organization moving forward?
76% of Canadians are voluntarily self-isolating to fight COVID-19 ...

With two friends, I wrote an article this week exploring the current shutdown and lookng at ways to survive and thrive in the "new normal."

The story's entitled, SHIFT HAPPENS: How to Thrive in the Post-Crisis Landscape.
You can read it on LinkedIn (the preferred version) or on Medium.

This excerpt offers the six key takeaways for thriving in uncertain times.