Thursday, July 24, 2008

Working ON your business, not in it

In his classic book The E-Myth, Michael Gerber identified the No. 1 challenge of entrepreneurship: working on your business, not in it.

But how do you make that leap from day-to-day “technician” to visionary executive?

In the E-Myth blog this week, Susan offers a simple process for busy entrepreneurs.
Her first point: Take one step at a time.

“Baby steps are better than nothing,” she says.

Next: “Make the most of your time,” she says. Free up time by taking control of your to-do list: Organize, Prioritize, Book the Time, and Delegate.

“Effective Time Management” is all about keeping a Time Log. A time log enables you to learn how your time is actually spent, and helps you put a value that time. The process shows you just how expensive you are to employ. You’re probably doing a lot of technical work that you could pay somebody else to do—just as well—for less money.

For more information and lots of great ideas, see Weber’s full article here.

1 comment:

Don O'Connor said...

Funny, as I read your post I glanced at the book laying on my desk, "The 4-Hour Workweek" by Timothy Ferriss. Time can be more important than money.