Friday, September 09, 2005

Michael Gerber, Superstar

Here's a heads-up on a very cool event coming to Toronto on Oct. 14 (and to Vancouver on Oct. 20, for those who prefer to live by the sea among majestic mountanis):

On Oct. 14, the Metro Toronto Convention Centre will hold a "Kick-off to Small Business Week" featuring Michael Gerber, author of The E-Myth: Why Most Small Businesses Don't Work and What to Do About It.

Gerber is the guru of growth entrepreneurs. In The E-Myth, he was the first to push the idea that an entrepreneur who wants to build his or her business must "work ON the business, not IN it." That is, good entrepreneurs must evolve from running day-to-day operations to become leaders, visionaries and strategic thinkers.

That notion has inspired and assisted more successful entrepreneurs than any other I know (although Jim Collins' Good to Great is starting to give Gerber a run for his money).

There will also be lots of other events, including a CEO/Entrepreneur Spotlight Panel, how-to presentations, industry expert keynotes, exhibits and displays, and an Ask-The-Expert Advice Centre. The evening also includes "THE ULTIMATE NETWORKING RECEPTION!" (Featuring live entertainment and great opportunity to meet and network with many business professionals, executives, entrepreneurs and industry leaders. Or so they say.)

More details on the SOHO conference...

If you want to register, though, hold on a day or two. I have met the organizer before, and I might be able to swing you a discount. Stay tuned.

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