Friday, December 02, 2005

Mission Statement Impossible

I hope to blog more thoroughly about the Workplace Education and Learning conference I participated in yesterday, but I have to share this thought with you. It gets my vote as Quote of the Day.

The speaker was Prem Benimadhu, VP of Organizational Performance for The Conference Board of Canada (which put on the conference). While talking about what makes companies great, he criticized companies that put more effort into coming up with their vision and mission statements than in actually living up to them. (We all know companies like that.)

Says Benimadhu: “Vision without execution is hallucination.”

Put that in your back pocket for the next time your marketing people activate the spin cycle without dealing with the fundamentals.

Vision without execution is hallucination.

No comments: